Well, it's tasty and nutritious.
Just like with our own foods, the more that ingredients are processed for transport, storage and consumption, the more they lose their original nutritional value.
As a rule, raw food diets are more easily and more thoroughly digested, allowing for greater absorption of nutrients, making them more readily available to the body. Even if your pet is not eating a completely 100% raw food diet, any raw as part of their meal adds nutritional value that canned or dry foods alone just can’t provide, including essential amino acids, natural probiotics and digestive enzymes.
Some raw feeders prefer to create their own pet meals from scratch ("DIY") using a variety of muscle meats, organs, bones, and assorted supplements that they will blend to create a complete diet.
But most prepared raw food formulas like the ones we deliver are pre-mixed and blended to create a complete and balanced diet for your pet right out of the package. They come frozen and packaged in convenient portions, ready to thaw and serve.
It helps solve problems.
No one single approach to nutrition is necessarily appropriate for all pets, and a thoughtful review of product ingredients and our pet’s individual condition is appropriate for deciding on any diet we may be considering, raw or otherwise.
We have countless examples of pets who have switched to raw and found relief from skin and coat problems, food-related allergies, chronic digestive issues, obesity, and general lethargy.
Many have found a raw diet to boost the immune system, help keep skin and coats soft and shiny, and keep teeth clean and bright.
But your pet doesn’t have to have a problem to benefit from raw foods: countless thousands of cats and dogs thrive on a raw food diet, keeping them fit and healthy for a lifetime.
"But is it safe...?"
Despite scary stories that you may have been told or read on-line, yes: raw pet foods are safe.
Remember, manufactured pet foods are convenient and widespread but they’re a relatively new invention, less than 100 years old.
Cat and dog physiology, however, has been evolving for tens of thousands of years. Their digestive systems are well-suited to extracting nutrition from raw diets while avoiding any potential pathogens that might be present.
Many of the prepared raw pet food diets available are actually pasteurized using the same processes used in human food products, eliminating any risk of harmful bacteria.
Illnesses related to raw pet diets are extremely rare. In our own experience... none.
But the best protection against any food-bourne illness - whether pet food or human food - is common sense: clean your dishes and utensils when you’re finished, and wash your hands.